Google Analytics is a free, enterprise-class web analytics solution from Google. It allows you to track the effectiveness of your online marketing activities and helps you optimize the content and layout of your website. Out-of-the-box functionality includes conversion goals, funnel path analysis, Google AdWords integration and e-commerce tracking. The goal of Google Analytics is to empower you with information to maximize your marketing ROI and increase website conversions.

Google Analytics offers the most value when configured properly to meet your specific needs. Epik provides support and service to help you install and configure Google Analytics. We offer incident based support, advanced support plans for custom needs, analytics based consulting, phone and live chat resources, and training. Regardless of the size of your project, from local language phone support to comprehensive online marketing consulting, Epik is available to help.

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Google's new Website Optimizer provides multivariate and A/B testing within the AdWords platform. Website Optimizer allows for the experimentation of a page to maximize the various elements in order to lift conversions. With a good testing methodology, proper configuration and measurement of the results, this tool will refine your website for an optimal user experience.

Our team provides testing strategies, creative development, Optimizer configuration and assessment of the results as part of our integrated Website Optimizer Works solution.

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No matter what your budget, you can display your ads on Google and their advertising network. Pay only if people click your ads. You create ads and choose keywords, which are words or phrases related to your business. When people search on Google using one of your keywords, your ad may appear next to the search results. Now you’re advertising to an audience that’s already interested in you.

Epik is a Google AdWords Qualified Company and a proud member of the Google Advertising Professionals Network.

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Urchin Software from Google analyzes traffic for one or more websites and provides easy-to-understand reports on your visitors - where they come from, how they use your site, what converts them into customers, and much more. If you have content behind a security firewall or on an intranet or internal network that prevents you from using the Google Analytics service, Urchin Software from Google is for you.

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Epik is passionate about online business - and our passion extends to Google and their suite of enterprise online business products. Our team provides a vast array of solutions for Google products - and can integrate them together to leverage their technology infrastructure to power areas of your business.

Epik delivers site search analytics and results interface design for the Google Search Appliance and Google mini.

Learn more about our Google Search service offerings